Benny Box
In a time where birthrates are dropping, and there is social pressure to have more children, choosing to lead a life without children is highly stigmatized. "Voluntary childlessness," or being childfree by choice, is the deliberate decision of individuals or couples to lead a life without children, driven by a desire for personal freedom, autonomy, and the pursuit of other meaningful endeavors. We wanted to create a think piece that highlights this subject. We ask, why define by deficit?
We wanted to open up a discussion about this. To do this, we established a collaborative partnership with the British author Leanne Moden, to use her poem published in the book ‘Un(mother)’ by Growing Poetry. Just as a vase retains beauty and aesthetic value even when empty, so too can a life without children hold inherent worth. Employing a design approach merging 3D and graphic design elements, we seek to create visuals that echo the essence of our message.
In this project, I closely collaborated with Maja Lomholdt to create this video. Both of us worked on this project from initial concept to final execution. I worked on art direction, ideation, communication, storyboarding, style framing, animatic, 3D modeling / -lighting / -texturing / -animations, typography, sound design and compositing.